Try & Try Hard

'If you don’t fail at least 90 percent of the time, you’re not aiming high enough'...Alan Kay

We often try so hard to make our startup a 'success', our definition of success keeps getting diluted over time. In Bitequest, we started out with trying to make it a restaurant discovery and discount website. As we went on, we could not see a revenue model for quite some time. Suddenly our team members decided to make it an offline call-center kind of a model where we would charge a commission from the restaurants for the customers sent by us. This was not a well thought move and was somewhat in desperation. It would start giving immediate revenue but would definitely make it more difficult for us to scale and we really had no vision for the company with this new business model. Generating revenue was an immediate goal for us and once we did start generating revenue, we felt that we are succeeding with this new avatar of the company. 

It's important that we should not solely look at 'success', failing along the way to reach a longer term goal is essential. Finding the right model, which is scalable and sustainable, lies at the core of any startup.